Product Pricing Strategies

Pricing objectives:

Our motive is to charge prices up to the quality of that product rather than to ripping off.

Pricing method:

Perceived value pricing:

We are well aware about the expectations of our customer. So keeping in mind the customer’s perception, we are charging the prices that matched with customer perception.

Product Mix Pricing 

Product Line Pricing

Product prices are vary from product to product e.g.  the price which we are charging of corny classic is different from corny twist.

Optional Product Pricing

We have also determined the price of optional feature with main product but it is not necessary to purchase e.g. coke with corny salad.

Buy Product Pricing

We sell our wastage to dairy farming company that uses it in feed of birds and animals.

Product Bundle Pricing

There is family package which is essential to purchase with whole bundle / Buffy.

Marketing Skimming Pricing

We are using the market skimming pricing strategies In the market.